Coffee Truck Malaysia: The Mobile Coffee Business Trend
- Utopia Holding Sdn Bhd
- Oct 4
- 3 min read
Table of Contents

Introduction
The mobile coffee business is booming in Malaysia – but is it really worth it?
The coffee truck trend is rapidly expanding in cities like Kuala Lumpur, Selangor, Penang, and Johor Bahru. Young entrepreneurs are shifting toward mobile coffee businesses due to low startup costs, high mobility, and quick profits. But how do you get started, and what do you need?

1. Why Coffee Truck Businesses Are Booming in Malaysia
🌆 Flexible – Change locations based on events & foot traffic.
📉 Lower costs – No need to pay high shop rental fees
☕ Youth market – Many customers love grab-and-go coffee.
📸 Instagrammable – Attractive truck design helps with free marketing.
2. Advantages of Mobile Coffee Business vs Café
Lower capital – No need to renovate a shop
Simple operations – Can be run solo or with just 1–2 crew
Easier licensing & approvals compared to a fixed café
Access to more events: carnivals, food bazaars, weddings in Negeri Sembilan, Perak, and Melaka
3. Hotspot Locations for Coffee Trucks in Malaysia
KL & Selangor – Universities, parks, night markets
Penang & Melaka – Tourist zones & event sites
Johor & Perak – Near offices, industrial areas & schools
High foot traffic = more sales opportunities
4. Should You Rent or Buy a Food Truck?
Renting:
Ideal for beginners and small budgets
No long-term maintenance worries
Lower cost to test the market
Buying:
Higher profit once the business is stable
More freedom to customize the interior
A long-term asset for your business
We offer both rental and custom-built food trucks for coffee businesses – from small vans to large trucks!

5. What’s Needed Inside a Coffee Truck?
Quality espresso machine & grinder
Sink, clean water & drainage system
Chiller for milk & beverages
Electric generator or power bank system
Storage cabinets & barista workstation
We can help install the full interior setup according to SOP & your needs.
6. Startup Costs & Profit Estimates
Component | Estimated Cost |
Truck rental (monthly) | RM2,500 – RM4,500 |
Coffee equipment | RM5,000 – RM10,000 |
Initial ingredients | RM1,000 – RM2,000 |
Licenses & permits | RM300 – RM1,000 |
TOTAL | RM8,800 – RM17,500 |
Sell 100 cups/day x RM6 = RM600/day → RM18,000/month 🚀
7. Branding Tips: Stickers & Truck Design
Exterior design plays a big role in attracting customers and building trust.
Use consistent colours & a clear logo
Weatherproof, heat-resistant stickers
Display your menu & a QR code on the truck sides
🎨 We also offer truck sticker design & installation services — all-in-one, ready to roll!
Conclusion
Mobile coffee businesses are more than just a trend – they’re a real opportunity to earn flexible income.
With low startup costs and high demand, they’re perfect for young entrepreneurs or anyone looking to enter the F&B space.
FAQ
1. How long before I can start operating after getting the truck?
Usually 2–4 weeks after customisation is complete.
2. What licenses do I need to run a coffee truck?
Local council license, SSM registration, and a health card for staff.
3. Can I rent for just a one-day event?
Yes! We have daily rental packages for events, bazaars & carnivals.
4. Can I choose the truck’s colour & design?
Yes! Customised to match your brand identity.
5. Is barista training included?
Yes, we offer basic training sessions for beginners.

Want to Rent or Custom-Order a Coffee Truck?
🚚 Want to start your coffee business stress-free? We’ve got the truck, design, and full setup ready!
✅Rent or buy a fully-equipped truck
✅ Custom branding to match your style
✅ Service coverage across KL, Selangor, Johor, Penang, Perak & more
🎨 Want your truck to stand out?
We also do custom truck stickers — for that aesthetic vibe & customer-grabbing appeal 👀
🚚 We’re ready to help turn your coffee business dream into reality from A to Z!
✅ Fully setup rental or purchase options
✅ Custom design branding & sticker installation
✅ Nationwide service: KL, Selangor, Johor, Penang, Perak, Melaka & more!
📲 WhatsApp us today for a quote & latest package info!















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